Head-to-head
Kit vs Things Solver
Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.
Things Solver
AI-powered customer data platform for personalization and engagement
Custom pricing
Visit Things SolverAt a glance
| Kit | Things Solver | |
|---|---|---|
| Tagline | Email marketing for creators. | AI-powered customer data platform for personalization and engagement |
| Pricing model | Freemium | Enterprise |
| Starts at | Free | Custom |
| Founded | 2013 | — |
| AI-native | ||
| Categories | Email Marketing, Automation | Email Marketing, Customer Data Platforms, CRO & Testing |
| Vendor claimed |
Quick take
Pick Kit if you need email marketing for creators. Pick Things Solver if you need ai-powered customer data platform for personalization and engagement.
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Frequently asked
- Is Kit better than Things Solver?
- It depends on your use case. Kit is email marketing for creators, while Things Solver is ai-powered customer data platform for personalization and engagement. See the comparison above for which fits your team.
- What's the price difference between Kit and Things Solver?
- Kit is free. Things Solver uses custom pricing.
- Can I migrate from Kit to Things Solver?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.