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Head-to-head

Kit vs OpenCRM

Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.

Kit logo
Kit

Email marketing for creators.

From Free
Visit Kit
OpenCRM logo
OpenCRM

UK-hosted CRM for sales, support and delivery, with per-user pricing

From $56/mo
Visit OpenCRM

At a glance

 KitOpenCRM
TaglineEmail marketing for creators.UK-hosted CRM for sales, support and delivery, with per-user pricing
Pricing modelFreemiumPaid
Starts atFree$56/mo
Founded2013—
AI-native
CategoriesEmail Marketing, AutomationEmail Marketing, CRM, Customer Support
Vendor claimed

Quick take

Pick Kit if you need email marketing for creators. Pick OpenCRM if you need uk-hosted crm for sales, support and delivery, with per-user pricing.

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Kit alternatives →

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OpenCRM alternatives →

Frequently asked

Is Kit better than OpenCRM?
It depends on your use case. Kit is email marketing for creators, while OpenCRM is uk-hosted crm for sales, support and delivery, with per-user pricing. See the comparison above for which fits your team.
What's the price difference between Kit and OpenCRM?
Kit starts at Free. OpenCRM starts at $56/mo.
Can I migrate from Kit to OpenCRM?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.