Head-to-head
Kit vs FunnelMaker
Two leading email marketing / automation tools, compared on pricing, features, and editorial fit. Updated for 2026.
FunnelMaker
CRM, marketing automation, and phone tools for small businesses under one login
From $149/mo
Visit FunnelMakerAt a glance
| Kit | FunnelMaker | |
|---|---|---|
| Tagline | Email marketing for creators. | CRM, marketing automation, and phone tools for small businesses under one login |
| Pricing model | Freemium | Paid |
| Starts at | Free | $149/mo |
| Founded | 2013 | — |
| AI-native | ||
| Categories | Email Marketing, Automation | Email Marketing, CRM, Automation |
| Vendor claimed |
Quick take
Pick Kit if you need email marketing for creators. Pick FunnelMaker if you need crm, marketing automation, and phone tools for small businesses under one login.
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Frequently asked
- Is Kit better than FunnelMaker?
- It depends on your use case. Kit is email marketing for creators, while FunnelMaker is crm, marketing automation, and phone tools for small businesses under one login. See the comparison above for which fits your team.
- What's the price difference between Kit and FunnelMaker?
- Kit starts at Free. FunnelMaker starts at $149/mo.
- Can I migrate from Kit to FunnelMaker?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.