Criteo alternatives in 2026
Looking to replace Criteo? Here are the 10 best alternatives we recommend for programmatic & ad tech, ranked by editorial fit. Pricing and feature data current as of November 2026.
Why look beyond Criteo?
Criteo is commerce media and performance advertising platform for brands, retailers and publishers, but it may not be the right fit for every team. Common reasons to evaluate alternatives include pricing fit, feature gaps, integration requirements, or a need for a different user experience. The alternatives below cover the spectrum — some are cheaper, some more powerful, some more niche.
- #1
Commerce platform for building and running online and in-person stores
PaidFrom $29/mo - #2
Open-source ecommerce platform for building and running online stores
FreeFree - #3
B2B ecommerce platform connected to CRM, marketing, and service
EnterpriseCustom pricing - #4
Advertising solutions to reach shoppers on and off Amazon
CustomCustom pricing - #5
Reach customers across Google Search, YouTube, and Display ads
PaidPrice not listed - #6
Ecommerce store builder to add or create an online store
FreemiumFree - #7
Self-serve ads targeting professionals on the LinkedIn network
PaidPrice not listed - #8
Search, display, video, and shopping ads across Microsoft's network
PaidPrice not listed - #9
Enterprise programmatic campaign management across digital and TV
EnterpriseCustom pricing - #10
AI-powered DSP and cross-channel ad campaign management
CustomCustom pricing
