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Head-to-head

Stova vs Tally

Two leading lead gen & abm / forms & surveys tools, compared on pricing, features, and editorial fit. Updated for 2026.

Stova logo
Stova

Event management software for conferences, trade shows, and virtual events

From $1,995/mo
Visit Stova
Tally logo
Tally

Free online form builder with unlimited forms and submissions

From $24/mo
Visit Tally

At a glance

 StovaTally
TaglineEvent management software for conferences, trade shows, and virtual eventsFree online form builder with unlimited forms and submissions
Pricing modelPaidFreemium
Starts at$1,995/mo$24/mo
Founded——
AI-native
CategoriesLead Gen & ABM, Forms & Surveys, Events & WebinarsLead Gen & ABM, Forms & Surveys
Vendor claimed

Quick take

Pick Stova if you need event management software for conferences, trade shows, and virtual events. Pick Tally if you need free online form builder with unlimited forms and submissions.

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Stova alternatives →

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Frequently asked

Is Stova better than Tally?
It depends on your use case. Stova is event management software for conferences, trade shows, and virtual events, while Tally is free online form builder with unlimited forms and submissions. See the comparison above for which fits your team.
What's the price difference between Stova and Tally?
Stova starts at $1,995/mo. Tally starts at $24/mo.
Can I migrate from Stova to Tally?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.