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Pygmalios vs Statcounter

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Pygmalios logo
Pygmalios

Store analytics: footfall, journeys, in-store media and capacity

Custom pricing
Visit Pygmalios
Statcounter logo
Statcounter

Web analytics with session replay, heatmaps, and live visitor feeds

Free
Visit Statcounter

At a glance

 PygmaliosStatcounter
TaglineStore analytics: footfall, journeys, in-store media and capacityWeb analytics with session replay, heatmaps, and live visitor feeds
Pricing modelEnterpriseFreemium
Starts atCustomFree
Founded——
AI-native
CategoriesProgrammatic & Ad Tech, Digital Asset Management, AnalyticsAnalytics, CRO & Testing
Vendor claimed

Quick take

Pick Pygmalios if you need store analytics: footfall, journeys, in-store media and capacity. Pick Statcounter if you need web analytics with session replay, heatmaps, and live visitor feeds.

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Frequently asked

Is Pygmalios better than Statcounter?
It depends on your use case. Pygmalios is store analytics: footfall, journeys, in-store media and capacity, while Statcounter is web analytics with session replay, heatmaps, and live visitor feeds. See the comparison above for which fits your team.
What's the price difference between Pygmalios and Statcounter?
Pygmalios uses custom pricing. Statcounter is free.
Can I migrate from Pygmalios to Statcounter?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.