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Head-to-head

PostHog vs SMAQ

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

PostHog logo
PostHog

The product OS for developers.

From Free
Visit PostHog
SMAQ logo
SMAQ

Editable client reports and ad account monitoring for performance agencies

From $49/mo
Visit SMAQ

At a glance

 PostHogSMAQ
TaglineThe product OS for developers.Editable client reports and ad account monitoring for performance agencies
Pricing modelFreemiumPaid
Starts atFree$49/mo
Founded2020—
AI-native
CategoriesAnalyticsMarketing Project Management, Analytics
Vendor claimed

Quick take

Pick PostHog if you need the product os for developers. Pick SMAQ if you need editable client reports and ad account monitoring for performance agencies.

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PostHog alternatives →

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Frequently asked

Is PostHog better than SMAQ?
It depends on your use case. PostHog is the product os for developers, while SMAQ is editable client reports and ad account monitoring for performance agencies. See the comparison above for which fits your team.
What's the price difference between PostHog and SMAQ?
PostHog starts at Free. SMAQ starts at $49/mo.
Can I migrate from PostHog to SMAQ?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.