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Head-to-head

Penny vs Pipedrive

Two leading sales engagement / crm tools, compared on pricing, features, and editorial fit. Updated for 2026.

Penny logo
Penny

Social selling CRM and daily task app for direct sellers

Free
Visit Penny
Pipedrive logo
Pipedrive

Sales CRM for small teams.

From $14/mo
Visit Pipedrive

At a glance

 PennyPipedrive
TaglineSocial selling CRM and daily task app for direct sellersSales CRM for small teams.
Pricing modelFreemiumPaid
Starts atFree$14/mo
Founded—2010
AI-native
CategoriesSales Engagement, CRM, Customer SupportSales Engagement, CRM
Vendor claimed

Quick take

Pick Penny if you need social selling crm and daily task app for direct sellers. Pick Pipedrive if you need sales crm for small teams.

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Penny alternatives →

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Pipedrive alternatives →

Frequently asked

Is Penny better than Pipedrive?
It depends on your use case. Penny is social selling crm and daily task app for direct sellers, while Pipedrive is sales crm for small teams. See the comparison above for which fits your team.
What's the price difference between Penny and Pipedrive?
Penny is free. Pipedrive starts at $14/mo.
Can I migrate from Penny to Pipedrive?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.