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Head-to-head

Northbeam vs PostHog

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Northbeam logo
Northbeam

Multi-touch attribution and media mix modeling for ad performance

From $1,500/mo
Visit Northbeam
PostHog logo
PostHog

The product OS for developers.

From Free
Visit PostHog

At a glance

 NorthbeamPostHog
TaglineMulti-touch attribution and media mix modeling for ad performanceThe product OS for developers.
Pricing modelPaidFreemium
Starts at$1,500/moFree
Founded—2020
AI-native
CategoriesPaid Ads, AnalyticsAnalytics
Vendor claimed

Quick take

Pick Northbeam if you need multi-touch attribution and media mix modeling for ad performance. Pick PostHog if you need the product os for developers.

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Northbeam alternatives →

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Frequently asked

Is Northbeam better than PostHog?
It depends on your use case. Northbeam is multi-touch attribution and media mix modeling for ad performance, while PostHog is the product os for developers. See the comparison above for which fits your team.
What's the price difference between Northbeam and PostHog?
Northbeam starts at $1,500/mo. PostHog starts at Free.
Can I migrate from Northbeam to PostHog?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.