Head-to-head
Mailchimp vs Publicate
Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.
Publicate
HTML email template builder for newsletters, with Gmail and Outlook export
From $16/mo
Visit PublicateAt a glance
| Mailchimp | Publicate | |
|---|---|---|
| Tagline | Email marketing for SMBs. | HTML email template builder for newsletters, with Gmail and Outlook export |
| Pricing model | Freemium | Freemium |
| Starts at | Free | $16/mo |
| Founded | 2001 | — |
| AI-native | ||
| Categories | Email Marketing | Email Marketing, Design & Creative |
| Vendor claimed |
Quick take
Pick Mailchimp if you need email marketing for smbs. Pick Publicate if you need html email template builder for newsletters, with gmail and outlook export.
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Frequently asked
- Is Mailchimp better than Publicate?
- It depends on your use case. Mailchimp is email marketing for smbs, while Publicate is html email template builder for newsletters, with gmail and outlook export. See the comparison above for which fits your team.
- What's the price difference between Mailchimp and Publicate?
- Mailchimp starts at Free. Publicate starts at $16/mo.
- Can I migrate from Mailchimp to Publicate?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.