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Head-to-head

Mailchimp vs Oniva

Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.

Mailchimp logo
Mailchimp

Email marketing for SMBs.

Free
Visit Mailchimp
Oniva logo
Oniva

Event management software with AI, GDPR-compliant, for organisations

Price not listed
Visit Oniva

At a glance

 MailchimpOniva
TaglineEmail marketing for SMBs.Event management software with AI, GDPR-compliant, for organisations
Pricing modelFreemiumPaid
Starts atFreeNot listed
Founded2001—
AI-native
CategoriesEmail MarketingForms & Surveys, Email Marketing, Events & Webinars
Vendor claimed

Quick take

Pick Mailchimp if you need email marketing for smbs. Pick Oniva if you need event management software with ai, gdpr-compliant, for organisations.

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Frequently asked

Is Mailchimp better than Oniva?
It depends on your use case. Mailchimp is email marketing for smbs, while Oniva is event management software with ai, gdpr-compliant, for organisations. See the comparison above for which fits your team.
What's the price difference between Mailchimp and Oniva?
Mailchimp is free. Oniva doesn't publish its pricing.
Can I migrate from Mailchimp to Oniva?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.