MHMartechHunt

Head-to-head

Lime CRM vs Mailchimp

Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.

Lime CRM logo
Lime CRM

Industry-tailored CRM for the full customer journey with built-in AI

From $62/mo
Visit Lime CRM
Mailchimp logo
Mailchimp

Email marketing for SMBs.

From Free
Visit Mailchimp

At a glance

 Lime CRMMailchimp
TaglineIndustry-tailored CRM for the full customer journey with built-in AIEmail marketing for SMBs.
Pricing modelPaidFreemium
Starts at$62/moFree
Founded—2001
AI-native
CategoriesEmail Marketing, CRM, Customer SupportEmail Marketing
Vendor claimed

Quick take

Pick Lime CRM if you need industry-tailored crm for the full customer journey with built-in ai. Pick Mailchimp if you need email marketing for smbs.

Browse more

Lime CRM alternatives →

Browse more

Mailchimp alternatives →

Frequently asked

Is Lime CRM better than Mailchimp?
It depends on your use case. Lime CRM is industry-tailored crm for the full customer journey with built-in ai, while Mailchimp is email marketing for smbs. See the comparison above for which fits your team.
What's the price difference between Lime CRM and Mailchimp?
Lime CRM starts at $62/mo. Mailchimp starts at Free.
Can I migrate from Lime CRM to Mailchimp?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.