Head-to-head
Lead Onion vs Microsoft Clarity
Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.
Lead Onion
Multi-source intent data and verified contacts for B2B GTM teams
From $2,000/mo
Visit Lead OnionMicrosoft Clarity
Free session recordings, heatmaps, and AI insights for websites
From Free
Visit Microsoft ClarityAt a glance
| Lead Onion | Microsoft Clarity | |
|---|---|---|
| Tagline | Multi-source intent data and verified contacts for B2B GTM teams | Free session recordings, heatmaps, and AI insights for websites |
| Pricing model | Paid | Free |
| Starts at | $2,000/mo | Free |
| Founded | — | — |
| AI-native | ||
| Categories | Lead Gen & ABM, Analytics, Sales Engagement | Analytics, CRO & Testing |
| Vendor claimed |
Quick take
Pick Lead Onion if you need multi-source intent data and verified contacts for b2b gtm teams. Pick Microsoft Clarity if you need free session recordings, heatmaps, and ai insights for websites.
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Frequently asked
- Is Lead Onion better than Microsoft Clarity?
- It depends on your use case. Lead Onion is multi-source intent data and verified contacts for b2b gtm teams, while Microsoft Clarity is free session recordings, heatmaps, and ai insights for websites. See the comparison above for which fits your team.
- What's the price difference between Lead Onion and Microsoft Clarity?
- Lead Onion starts at $2,000/mo. Microsoft Clarity starts at Free.
- Can I migrate from Lead Onion to Microsoft Clarity?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.