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Head-to-head

Keywords in Sheets vs Semrush

Two leading seo tools, compared on pricing, features, and editorial fit. Updated for 2026.

Keywords in Sheets logo
Keywords in Sheets

SEO keyword research and link checks inside Google Sheets

From $30/mo
Visit Keywords in Sheets
Semrush logo
Semrush

SEO, content, and competitive intelligence.

From $139.95/mo
Visit Semrush

At a glance

 Keywords in SheetsSemrush
TaglineSEO keyword research and link checks inside Google SheetsSEO, content, and competitive intelligence.
Pricing modelFreemiumPaid
Starts at$30/mo$139.95/mo
Founded—2008
AI-native
CategoriesSEOPaid Ads, SEO
Vendor claimed

Quick take

Pick Keywords in Sheets if you need seo keyword research and link checks inside google sheets. Pick Semrush if you need seo, content, and competitive intelligence.

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Frequently asked

Is Keywords in Sheets better than Semrush?
It depends on your use case. Keywords in Sheets is seo keyword research and link checks inside google sheets, while Semrush is seo, content, and competitive intelligence. See the comparison above for which fits your team.
What's the price difference between Keywords in Sheets and Semrush?
Keywords in Sheets starts at $30/mo. Semrush starts at $139.95/mo.
Can I migrate from Keywords in Sheets to Semrush?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.