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Head-to-head

Kajabi vs Wix

Two leading websites & cms tools, compared on pricing, features, and editorial fit. Updated for 2026.

Kajabi logo
Kajabi

All-in-one platform for building, selling, and marketing expert-led businesses

From $143/mo
Visit Kajabi
Wix logo
Wix

Website builder with hosting, business tools, and marketing built in

From $17.77/mo
Visit Wix

At a glance

 KajabiWix
TaglineAll-in-one platform for building, selling, and marketing expert-led businessesWebsite builder with hosting, business tools, and marketing built in
Pricing modelPaidFreemium
Starts at$143/mo$17.77/mo
Founded——
AI-native
CategoriesEmail Marketing, Landing Pages, Websites & CMSMarketing Project Management, Ecommerce Platforms, Websites & CMS
Vendor claimed

Quick take

Pick Kajabi if you need all-in-one platform for building, selling, and marketing expert-led businesses. Pick Wix if you need website builder with hosting, business tools, and marketing built in.

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Frequently asked

Is Kajabi better than Wix?
It depends on your use case. Kajabi is all-in-one platform for building, selling, and marketing expert-led businesses, while Wix is website builder with hosting, business tools, and marketing built in. See the comparison above for which fits your team.
What's the price difference between Kajabi and Wix?
Kajabi starts at $143/mo. Wix starts at $17.77/mo.
Can I migrate from Kajabi to Wix?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.