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Head-to-head

iubenda vs Ketch

Two leading forms & surveys / customer data platforms / cro & testing tools, compared on pricing, features, and editorial fit. Updated for 2026.

iubenda logo
iubenda

Privacy policy, cookie consent, and compliance for websites and apps

From $6.99/mo
Visit iubenda
Ketch logo
Ketch

Enterprise data privacy, consent, and permissioning software

From Free
Visit Ketch

At a glance

 iubendaKetch
TaglinePrivacy policy, cookie consent, and compliance for websites and appsEnterprise data privacy, consent, and permissioning software
Pricing modelPaidFreemium
Starts at$6.99/moFree
Founded——
AI-native
CategoriesForms & Surveys, Customer Data Platforms, CRO & TestingForms & Surveys, Customer Data Platforms, CRO & Testing
Vendor claimed

Quick take

Pick iubenda if you need privacy policy, cookie consent, and compliance for websites and apps. Pick Ketch if you need enterprise data privacy, consent, and permissioning software.

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Frequently asked

Is iubenda better than Ketch?
It depends on your use case. iubenda is privacy policy, cookie consent, and compliance for websites and apps, while Ketch is enterprise data privacy, consent, and permissioning software. See the comparison above for which fits your team.
What's the price difference between iubenda and Ketch?
iubenda starts at $6.99/mo. Ketch starts at Free.
Can I migrate from iubenda to Ketch?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.