Head-to-head
HubSpot vs Xactly
Two leading crm tools, compared on pricing, features, and editorial fit. Updated for 2026.
Xactly
Sales performance management software for comp, territories, and forecasting
Custom pricing
Visit XactlyAt a glance
| HubSpot | Xactly | |
|---|---|---|
| Tagline | The all-in-one marketing platform. | Sales performance management software for comp, territories, and forecasting |
| Pricing model | Freemium | Custom |
| Starts at | Free | Custom |
| Founded | 2006 | — |
| AI-native | ||
| Categories | Sales Engagement, Email Marketing, CRM, Automation | Marketing Project Management, Analytics, CRM |
| Vendor claimed |
Quick take
Pick HubSpot if you need the all-in-one marketing platform. Pick Xactly if you need sales performance management software for comp, territories, and forecasting.
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Frequently asked
- Is HubSpot better than Xactly?
- It depends on your use case. HubSpot is the all-in-one marketing platform, while Xactly is sales performance management software for comp, territories, and forecasting. See the comparison above for which fits your team.
- What's the price difference between HubSpot and Xactly?
- HubSpot is free. Xactly uses custom pricing.
- Can I migrate from HubSpot to Xactly?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.