Head-to-head
HubSpot vs Smart.pr
Two leading crm / automation tools, compared on pricing, features, and editorial fit. Updated for 2026.
At a glance
| HubSpot | Smart.pr | |
|---|---|---|
| Tagline | The all-in-one marketing platform. | PR-software with journalist database, CRM, and online newsrooms |
| Pricing model | Freemium | Enterprise |
| Starts at | Free | Custom |
| Founded | 2006 | — |
| AI-native | ||
| Categories | Sales Engagement, Email Marketing, CRM, Automation | Marketing Project Management, CRM, Automation |
| Vendor claimed |
Quick take
Pick HubSpot if you need the all-in-one marketing platform. Pick Smart.pr if you need pr-software with journalist database, crm, and online newsrooms.
Browse more
HubSpot alternatives →
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Smart.pr alternatives →
Frequently asked
- Is HubSpot better than Smart.pr?
- It depends on your use case. HubSpot is the all-in-one marketing platform, while Smart.pr is pr-software with journalist database, crm, and online newsrooms. See the comparison above for which fits your team.
- What's the price difference between HubSpot and Smart.pr?
- HubSpot is free. Smart.pr uses custom pricing.
- Can I migrate from HubSpot to Smart.pr?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.