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Head-to-head

HubSpot vs Scratchpad

Two leading sales engagement / crm tools, compared on pricing, features, and editorial fit. Updated for 2026.

HubSpot logo
HubSpot

The all-in-one marketing platform.

From Free
Visit HubSpot
Scratchpad logo
Scratchpad

A spreadsheet-style interface for working Salesforce data

From $16/mo
Visit Scratchpad

At a glance

 HubSpotScratchpad
TaglineThe all-in-one marketing platform.A spreadsheet-style interface for working Salesforce data
Pricing modelFreemiumPaid
Starts atFree$16/mo
Founded2006—
AI-native
CategoriesSales Engagement, Email Marketing, CRM, AutomationMarketing Project Management, Sales Engagement, CRM
Vendor claimed

Quick take

Pick HubSpot if you need the all-in-one marketing platform. Pick Scratchpad if you need a spreadsheet-style interface for working salesforce data.

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HubSpot alternatives →

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Scratchpad alternatives →

Frequently asked

Is HubSpot better than Scratchpad?
It depends on your use case. HubSpot is the all-in-one marketing platform, while Scratchpad is a spreadsheet-style interface for working salesforce data. See the comparison above for which fits your team.
What's the price difference between HubSpot and Scratchpad?
HubSpot starts at Free. Scratchpad starts at $16/mo.
Can I migrate from HubSpot to Scratchpad?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.