Head-to-head
HubSpot vs Nutshell
Two leading email marketing / crm tools, compared on pricing, features, and editorial fit. Updated for 2026.
At a glance
| HubSpot | Nutshell | |
|---|---|---|
| Tagline | The all-in-one marketing platform. | CRM and marketing automation for small and growing sales teams |
| Pricing model | Freemium | Paid |
| Starts at | Free | $13/mo |
| Founded | 2006 | — |
| AI-native | ||
| Categories | Sales Engagement, Email Marketing, CRM, Automation | Email Marketing, CRM, AI Writing & Content |
| Vendor claimed |
Quick take
Pick HubSpot if you need the all-in-one marketing platform. Pick Nutshell if you need crm and marketing automation for small and growing sales teams.
Browse more
HubSpot alternatives →
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Nutshell alternatives →
Frequently asked
- Is HubSpot better than Nutshell?
- It depends on your use case. HubSpot is the all-in-one marketing platform, while Nutshell is crm and marketing automation for small and growing sales teams. See the comparison above for which fits your team.
- What's the price difference between HubSpot and Nutshell?
- HubSpot starts at Free. Nutshell starts at $13/mo.
- Can I migrate from HubSpot to Nutshell?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.