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Head-to-head

HubSpot vs Nimble

Two leading email marketing / crm tools, compared on pricing, features, and editorial fit. Updated for 2026.

HubSpot logo
HubSpot

The all-in-one marketing platform.

From Free
Visit HubSpot
Nimble logo
Nimble

Small business CRM with email marketing and prospecting in one plan

From $24.9/mo
Visit Nimble

At a glance

 HubSpotNimble
TaglineThe all-in-one marketing platform.Small business CRM with email marketing and prospecting in one plan
Pricing modelFreemiumPaid
Starts atFree$24.9/mo
Founded2006—
AI-native
CategoriesSales Engagement, Email Marketing, CRM, AutomationLead Gen & ABM, Email Marketing, CRM
Vendor claimed

Quick take

Pick HubSpot if you need the all-in-one marketing platform. Pick Nimble if you need small business crm with email marketing and prospecting in one plan.

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HubSpot alternatives →

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Nimble alternatives →

Frequently asked

Is HubSpot better than Nimble?
It depends on your use case. HubSpot is the all-in-one marketing platform, while Nimble is small business crm with email marketing and prospecting in one plan. See the comparison above for which fits your team.
What's the price difference between HubSpot and Nimble?
HubSpot starts at Free. Nimble starts at $24.9/mo.
Can I migrate from HubSpot to Nimble?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.