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Head-to-head

HubSpot vs Microsoft Dynamics 365

Two leading crm / automation tools, compared on pricing, features, and editorial fit. Updated for 2026.

HubSpot logo
HubSpot

The all-in-one marketing platform.

Free
Visit HubSpot
Microsoft Dynamics 365 logo
Microsoft Dynamics 365

Dynamics 365 CRM and ERP for UK businesses, delivered by a Microsoft partner

Custom pricing
Visit Microsoft Dynamics 365

At a glance

 HubSpotMicrosoft Dynamics 365
TaglineThe all-in-one marketing platform.Dynamics 365 CRM and ERP for UK businesses, delivered by a Microsoft partner
Pricing modelFreemiumCustom
Starts atFreeCustom
Founded2006—
AI-native
CategoriesSales Engagement, Email Marketing, CRM, AutomationCRM, Automation, Customer Support
Vendor claimed

Quick take

Pick HubSpot if you need the all-in-one marketing platform. Pick Microsoft Dynamics 365 if you need dynamics 365 crm and erp for uk businesses, delivered by a microsoft partner.

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HubSpot alternatives →

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Frequently asked

Is HubSpot better than Microsoft Dynamics 365?
It depends on your use case. HubSpot is the all-in-one marketing platform, while Microsoft Dynamics 365 is dynamics 365 crm and erp for uk businesses, delivered by a microsoft partner. See the comparison above for which fits your team.
What's the price difference between HubSpot and Microsoft Dynamics 365?
HubSpot is free. Microsoft Dynamics 365 uses custom pricing.
Can I migrate from HubSpot to Microsoft Dynamics 365?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.