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Head-to-head

HubSpot vs Keela

Two leading email marketing / crm tools, compared on pricing, features, and editorial fit. Updated for 2026.

HubSpot logo
HubSpot

The all-in-one marketing platform.

From Free
Visit HubSpot
Keela logo
Keela

Donor management and fundraising CRM for nonprofits

From $164/mo
Visit Keela

At a glance

 HubSpotKeela
TaglineThe all-in-one marketing platform.Donor management and fundraising CRM for nonprofits
Pricing modelFreemiumPaid
Starts atFree$164/mo
Founded2006—
AI-native
CategoriesSales Engagement, Email Marketing, CRM, AutomationForms & Surveys, Email Marketing, CRM
Vendor claimed

Quick take

Pick HubSpot if you need the all-in-one marketing platform. Pick Keela if you need donor management and fundraising crm for nonprofits.

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HubSpot alternatives →

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Keela alternatives →

Frequently asked

Is HubSpot better than Keela?
It depends on your use case. HubSpot is the all-in-one marketing platform, while Keela is donor management and fundraising crm for nonprofits. See the comparison above for which fits your team.
What's the price difference between HubSpot and Keela?
HubSpot starts at Free. Keela starts at $164/mo.
Can I migrate from HubSpot to Keela?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.