Head-to-head
GoSquared vs Microsoft Clarity
Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.
Microsoft Clarity
Free session recordings, heatmaps, and AI insights for websites
From Free
Visit Microsoft ClarityAt a glance
| GoSquared | Microsoft Clarity | |
|---|---|---|
| Tagline | Real-time, privacy-focused website analytics | Free session recordings, heatmaps, and AI insights for websites |
| Pricing model | Paid | Free |
| Starts at | $11/mo | Free |
| Founded | — | — |
| AI-native | ||
| Categories | Analytics | Analytics, CRO & Testing |
| Vendor claimed |
Quick take
Pick GoSquared if you need real-time, privacy-focused website analytics. Pick Microsoft Clarity if you need free session recordings, heatmaps, and ai insights for websites.
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Frequently asked
- Is GoSquared better than Microsoft Clarity?
- It depends on your use case. GoSquared is real-time, privacy-focused website analytics, while Microsoft Clarity is free session recordings, heatmaps, and ai insights for websites. See the comparison above for which fits your team.
- What's the price difference between GoSquared and Microsoft Clarity?
- GoSquared starts at $11/mo. Microsoft Clarity starts at Free.
- Can I migrate from GoSquared to Microsoft Clarity?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.