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Foursquare vs ROQAD

Two leading programmatic & ad tech / lead gen & abm tools, compared on pricing, features, and editorial fit. Updated for 2026.

Foursquare logo
Foursquare

Location intelligence platform for marketers, developers, and analysts

Free
Visit Foursquare
ROQAD logo
ROQAD

Deterministic European identity resolution and audience activation

Custom pricing
Visit ROQAD

At a glance

 FoursquareROQAD
TaglineLocation intelligence platform for marketers, developers, and analystsDeterministic European identity resolution and audience activation
Pricing modelEnterpriseEnterprise
Starts atFreeCustom
Founded——
AI-native
CategoriesProgrammatic & Ad Tech, Lead Gen & ABM, AnalyticsProgrammatic & Ad Tech, Lead Gen & ABM, Customer Data Platforms
Vendor claimed

Quick take

Pick Foursquare if you need location intelligence platform for marketers, developers, and analysts. Pick ROQAD if you need deterministic european identity resolution and audience activation.

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Foursquare alternatives →

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ROQAD alternatives →

Frequently asked

Is Foursquare better than ROQAD?
It depends on your use case. Foursquare is location intelligence platform for marketers, developers, and analysts, while ROQAD is deterministic european identity resolution and audience activation. See the comparison above for which fits your team.
What's the price difference between Foursquare and ROQAD?
Foursquare is free. ROQAD uses custom pricing.
Can I migrate from Foursquare to ROQAD?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.
Foursquare vs ROQAD in 2026 — pricing, features, verdict | MartechHunt