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Head-to-head

Figma vs Publicate

Two leading design & creative tools, compared on pricing, features, and editorial fit. Updated for 2026.

Figma logo
Figma

Collaborative interface design.

From Free
Visit Figma
Publicate logo
Publicate

HTML email template builder for newsletters, with Gmail and Outlook export

From $16/mo
Visit Publicate

At a glance

 FigmaPublicate
TaglineCollaborative interface design.HTML email template builder for newsletters, with Gmail and Outlook export
Pricing modelFreemiumFreemium
Starts atFree$16/mo
Founded2012—
AI-native
CategoriesDesign & CreativeEmail Marketing, Design & Creative
Vendor claimed

Quick take

Pick Figma if you need collaborative interface design. Pick Publicate if you need html email template builder for newsletters, with gmail and outlook export.

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Frequently asked

Is Figma better than Publicate?
It depends on your use case. Figma is collaborative interface design, while Publicate is html email template builder for newsletters, with gmail and outlook export. See the comparison above for which fits your team.
What's the price difference between Figma and Publicate?
Figma starts at Free. Publicate starts at $16/mo.
Can I migrate from Figma to Publicate?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.