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Head-to-head

Fathom Analytics vs PostHog

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Fathom Analytics logo
Fathom Analytics

Privacy-focused, cookieless website analytics and Google Analytics alternative

From $15/mo
Visit Fathom Analytics
PostHog logo
PostHog

The product OS for developers.

From Free
Visit PostHog

At a glance

 Fathom AnalyticsPostHog
TaglinePrivacy-focused, cookieless website analytics and Google Analytics alternativeThe product OS for developers.
Pricing modelPaidFreemium
Starts at$15/moFree
Founded—2020
AI-native
CategoriesAnalyticsAnalytics
Vendor claimed

Quick take

Pick Fathom Analytics if you need privacy-focused, cookieless website analytics and google analytics alternative. Pick PostHog if you need the product os for developers.

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Frequently asked

Is Fathom Analytics better than PostHog?
It depends on your use case. Fathom Analytics is privacy-focused, cookieless website analytics and google analytics alternative, while PostHog is the product os for developers. See the comparison above for which fits your team.
What's the price difference between Fathom Analytics and PostHog?
Fathom Analytics starts at $15/mo. PostHog starts at Free.
Can I migrate from Fathom Analytics to PostHog?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.