Head-to-head
Exposure Analytics vs Google Analytics
Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.
Exposure Analytics
Event and public space visitor analytics using sensors
Custom pricing
Visit Exposure AnalyticsAt a glance
| Exposure Analytics | Google Analytics | |
|---|---|---|
| Tagline | Event and public space visitor analytics using sensors | Free web analytics from Google. |
| Pricing model | Custom | Free |
| Starts at | Custom | Free |
| Founded | — | 2005 |
| AI-native | ||
| Categories | Analytics, Events & Webinars | Analytics |
| Vendor claimed |
Quick take
Pick Exposure Analytics if you need event and public space visitor analytics using sensors. Pick Google Analytics if you need free web analytics from google.
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Frequently asked
- Is Exposure Analytics better than Google Analytics?
- It depends on your use case. Exposure Analytics is event and public space visitor analytics using sensors, while Google Analytics is free web analytics from google. See the comparison above for which fits your team.
- What's the price difference between Exposure Analytics and Google Analytics?
- Exposure Analytics uses custom pricing. Google Analytics is free.
- Can I migrate from Exposure Analytics to Google Analytics?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.