Head-to-head
Easy Insight vs Salesforce Marketing CDP (Data 360)
Two leading customer data platforms tools, compared on pricing, features, and editorial fit. Updated for 2026.
Easy Insight
Cloud business intelligence with dashboards, custom reports, and e-commerce data connectors
From $149/mo
Visit Easy InsightSalesforce Marketing CDP (Data 360)
Customer data platform unifying customer signals for marketing, sales, service, and commerce
Custom pricing
Visit Salesforce Marketing CDP (Data 360)At a glance
| Easy Insight | Salesforce Marketing CDP (Data 360) | |
|---|---|---|
| Tagline | Cloud business intelligence with dashboards, custom reports, and e-commerce data connectors | Customer data platform unifying customer signals for marketing, sales, service, and commerce |
| Pricing model | Paid | Enterprise |
| Starts at | $149/mo | Custom |
| Founded | — | — |
| AI-native | ||
| Categories | Analytics, Customer Data Platforms | Marketing Project Management, Programmatic & Ad Tech, Customer Data Platforms |
| Vendor claimed |
Quick take
Pick Easy Insight if you need cloud business intelligence with dashboards, custom reports, and e-commerce data connectors. Pick Salesforce Marketing CDP (Data 360) if you need customer data platform unifying customer signals for marketing, sales, service, and commerce.
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Frequently asked
- Is Easy Insight better than Salesforce Marketing CDP (Data 360)?
- It depends on your use case. Easy Insight is cloud business intelligence with dashboards, custom reports, and e-commerce data connectors, while Salesforce Marketing CDP (Data 360) is customer data platform unifying customer signals for marketing, sales, service, and commerce. See the comparison above for which fits your team.
- What's the price difference between Easy Insight and Salesforce Marketing CDP (Data 360)?
- Easy Insight starts at $149/mo. Salesforce Marketing CDP (Data 360) uses custom pricing.
- Can I migrate from Easy Insight to Salesforce Marketing CDP (Data 360)?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.