Head-to-head
Display & Video 360 vs Lotame
Two leading programmatic & ad tech tools, compared on pricing, features, and editorial fit. Updated for 2026.
Display & Video 360
Enterprise programmatic campaign management across digital and TV
Custom pricing
Visit Display & Video 360Lotame
Data, identity, and audience solutions for advertisers and media owners
Custom pricing
Visit LotameAt a glance
| Display & Video 360 | Lotame | |
|---|---|---|
| Tagline | Enterprise programmatic campaign management across digital and TV | Data, identity, and audience solutions for advertisers and media owners |
| Pricing model | Enterprise | Enterprise |
| Starts at | Custom | Custom |
| Founded | — | — |
| AI-native | ||
| Categories | Programmatic & Ad Tech, Paid Ads | Programmatic & Ad Tech, Customer Data Platforms, CRO & Testing |
| Vendor claimed |
Quick take
Pick Display & Video 360 if you need enterprise programmatic campaign management across digital and tv. Pick Lotame if you need data, identity, and audience solutions for advertisers and media owners.
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Frequently asked
- Is Display & Video 360 better than Lotame?
- It depends on your use case. Display & Video 360 is enterprise programmatic campaign management across digital and tv, while Lotame is data, identity, and audience solutions for advertisers and media owners. See the comparison above for which fits your team.
- What's the price difference between Display & Video 360 and Lotame?
- Display & Video 360 uses custom pricing. Lotame uses custom pricing.
- Can I migrate from Display & Video 360 to Lotame?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.