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Head-to-head

Crazy Egg vs Loyal Guru

Two leading cro & testing tools, compared on pricing, features, and editorial fit. Updated for 2026.

Crazy Egg logo
Crazy Egg

Heatmaps, session recordings, surveys, and A/B testing for websites

From $29/mo
Visit Crazy Egg
Loyal Guru logo
Loyal Guru

AI-driven loyalty, promotions, and gamification platform for enterprises

Custom pricing
Visit Loyal Guru

At a glance

 Crazy EggLoyal Guru
TaglineHeatmaps, session recordings, surveys, and A/B testing for websitesAI-driven loyalty, promotions, and gamification platform for enterprises
Pricing modelFreemiumEnterprise
Starts at$29/moCustom
Founded——
AI-native
CategoriesForms & Surveys, Analytics, CRO & TestingInfluencer, Affiliate & Referral, Customer Data Platforms, CRO & Testing
Vendor claimed

Quick take

Pick Crazy Egg if you need heatmaps, session recordings, surveys, and a/b testing for websites. Pick Loyal Guru if you need ai-driven loyalty, promotions, and gamification platform for enterprises.

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Frequently asked

Is Crazy Egg better than Loyal Guru?
It depends on your use case. Crazy Egg is heatmaps, session recordings, surveys, and a/b testing for websites, while Loyal Guru is ai-driven loyalty, promotions, and gamification platform for enterprises. See the comparison above for which fits your team.
What's the price difference between Crazy Egg and Loyal Guru?
Crazy Egg starts at $29/mo. Loyal Guru uses custom pricing.
Can I migrate from Crazy Egg to Loyal Guru?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.