MHMartechHunt

Head-to-head

Countly vs Microsoft Clarity

Two leading analytics / cro & testing tools, compared on pricing, features, and editorial fit. Updated for 2026.

Countly logo
Countly

Private product analytics, engagement and AI, self-hostable

From $175/mo
Visit Countly
Microsoft Clarity logo
Microsoft Clarity

Free session recordings, heatmaps, and AI insights for websites

From Free
Visit Microsoft Clarity

At a glance

 CountlyMicrosoft Clarity
TaglinePrivate product analytics, engagement and AI, self-hostableFree session recordings, heatmaps, and AI insights for websites
Pricing modelPaidFree
Starts at$175/moFree
Founded——
AI-native
CategoriesAnalytics, Automation, CRO & TestingAnalytics, CRO & Testing
Vendor claimed

Quick take

Pick Countly if you need private product analytics, engagement and ai, self-hostable. Pick Microsoft Clarity if you need free session recordings, heatmaps, and ai insights for websites.

Browse more

Countly alternatives →

Browse more

Microsoft Clarity alternatives →

Frequently asked

Is Countly better than Microsoft Clarity?
It depends on your use case. Countly is private product analytics, engagement and ai, self-hostable, while Microsoft Clarity is free session recordings, heatmaps, and ai insights for websites. See the comparison above for which fits your team.
What's the price difference between Countly and Microsoft Clarity?
Countly starts at $175/mo. Microsoft Clarity starts at Free.
Can I migrate from Countly to Microsoft Clarity?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.