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Head-to-head

Cookiebot vs OneTrust

Two leading customer data platforms / cro & testing tools, compared on pricing, features, and editorial fit. Updated for 2026.

Cookiebot logo
Cookiebot

Cookie consent management and consent signals for ad platforms

From $10/mo
Visit Cookiebot
OneTrust logo
OneTrust

Privacy, consent, and AI governance platform for compliance teams

Custom pricing
Visit OneTrust

At a glance

 CookiebotOneTrust
TaglineCookie consent management and consent signals for ad platformsPrivacy, consent, and AI governance platform for compliance teams
Pricing modelFreemiumEnterprise
Starts at$10/moCustom
Founded——
AI-native
CategoriesCustomer Data Platforms, CRO & TestingForms & Surveys, Customer Data Platforms, CRO & Testing
Vendor claimed

The verdict

For most websites, pick Cookiebot. You can sign up, scan your site and have a compliant banner live the same day, with published per-domain prices and a free plan for small sites. Pick OneTrust if consent is one part of a wider privacy program, and you need web, app and CTV consent, preference management and privacy workflows from one enterprise vendor, bought through sales.

Pick Cookiebot if

  • You run one or a handful of websites and want a banner live without a sales call.
  • You want predictable pricing based on the size of each domain, not your traffic.
  • You need Google Consent Mode and consent signals sent to ad platforms.
  • Your site is small enough for the free plan: one domain, under 50 subpages.

Pick OneTrust if

  • You're an enterprise with many brands, regions and digital properties.
  • Your privacy or legal team needs consent alongside data mapping, privacy requests and third-party risk.
  • You need consent across websites, mobile apps and CTV under one contract.
  • You expect a negotiated contract and implementation support.

How they differ

Pricing. As of November 2026, Cookiebot's paid Premium plans are priced per domain per month, by the number of subpages. Premium Lite, for one domain with up to 50 subpages, is listed at $10/month (7 euros), and plans step up through Small, Medium, Large and Extra Large. There's a free plan for one small domain and a 14-day free trial with no card. Cookiebot doesn't charge by traffic or users. OneTrust doesn't publish prices. Its Consent Management Platform comes in Base and Suite packages, priced on average daily visitors across all channels and properties. Get a quote through onetrust.com/pricing.

Core strength. Cookiebot focuses on the job most marketers need done: scanning for cookies and trackers, blocking them until consent and keeping consent records. OneTrust is a privacy platform. The cookie banner is one module among consent and preference management, privacy automation, AI governance and third-party risk tools.

Where each falls short. Cookiebot's per-domain pricing adds up if you run dozens of large sites, and its Usercentrics Advanced plan for multi-brand setups is sales-led anyway. OneTrust is overkill for a single marketing site. It's slow to buy, and its prices aren't public.

Cookiebot is a trademark of Usercentrics A/S, as its own site states.

Browse more

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OneTrust alternatives →

Frequently asked

Is Cookiebot better than OneTrust?
It depends on your use case. Cookiebot is cookie consent management and consent signals for ad platforms, while OneTrust is privacy, consent, and ai governance platform for compliance teams. See the comparison above for which fits your team.
What's the price difference between Cookiebot and OneTrust?
Cookiebot starts at $10/mo. OneTrust uses custom pricing.
Can I migrate from Cookiebot to OneTrust?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.