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Head-to-head

Convert Group vs Microsoft Clarity

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Convert Group logo
Convert Group

Platform for retailers to monetize shopper data and collaborate with brands

Custom pricing
Visit Convert Group
Microsoft Clarity logo
Microsoft Clarity

Free session recordings, heatmaps, and AI insights for websites

Free
Visit Microsoft Clarity

At a glance

 Convert GroupMicrosoft Clarity
TaglinePlatform for retailers to monetize shopper data and collaborate with brandsFree session recordings, heatmaps, and AI insights for websites
Pricing modelEnterpriseFree
Starts atCustomFree
Founded——
AI-native
CategoriesProgrammatic & Ad Tech, AnalyticsAnalytics, CRO & Testing
Vendor claimed

Quick take

Pick Convert Group if you need platform for retailers to monetize shopper data and collaborate with brands. Pick Microsoft Clarity if you need free session recordings, heatmaps, and ai insights for websites.

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Microsoft Clarity alternatives →

Frequently asked

Is Convert Group better than Microsoft Clarity?
It depends on your use case. Convert Group is platform for retailers to monetize shopper data and collaborate with brands, while Microsoft Clarity is free session recordings, heatmaps, and ai insights for websites. See the comparison above for which fits your team.
What's the price difference between Convert Group and Microsoft Clarity?
Convert Group uses custom pricing. Microsoft Clarity is free.
Can I migrate from Convert Group to Microsoft Clarity?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.