Head-to-head
Buttondown vs MailerLite
Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.
Buttondown
Newsletter software with API, automations, and free first 100 subscribers
From Free
Visit ButtondownMailerLite
Email marketing, websites, forms and automation for growing audiences
From $10/mo
Visit MailerLiteAt a glance
| Buttondown | MailerLite | |
|---|---|---|
| Tagline | Newsletter software with API, automations, and free first 100 subscribers | Email marketing, websites, forms and automation for growing audiences |
| Pricing model | Freemium | Freemium |
| Starts at | Free | $10/mo |
| Founded | — | — |
| AI-native | ||
| Categories | Email Marketing, Automation | Forms & Surveys, Email Marketing, Landing Pages, Websites & CMS |
| Vendor claimed |
Quick take
Pick Buttondown if you need newsletter software with api, automations, and free first 100 subscribers. Pick MailerLite if you need email marketing, websites, forms and automation for growing audiences.
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Frequently asked
- Is Buttondown better than MailerLite?
- It depends on your use case. Buttondown is newsletter software with api, automations, and free first 100 subscribers, while MailerLite is email marketing, websites, forms and automation for growing audiences. See the comparison above for which fits your team.
- What's the price difference between Buttondown and MailerLite?
- Buttondown starts at Free. MailerLite starts at $10/mo.
- Can I migrate from Buttondown to MailerLite?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.