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BrightLocal vs LinkPatrol

Two leading seo tools, compared on pricing, features, and editorial fit. Updated for 2026.

BrightLocal logo
BrightLocal

Local SEO platform for tracking rankings, citations, and reviews

From $31/mo
Visit BrightLocal
LinkPatrol logo
LinkPatrol

WordPress plugin to find, fix, and monitor outbound links on your site

From $50/mo
Visit LinkPatrol

At a glance

 BrightLocalLinkPatrol
TaglineLocal SEO platform for tracking rankings, citations, and reviewsWordPress plugin to find, fix, and monitor outbound links on your site
Pricing modelPaidPaid
Starts at$31/mo$50/mo
Founded——
AI-native
CategoriesReviews & Reputation, SEO, Websites & CMSSEO
Vendor claimed

Quick take

Pick BrightLocal if you need local seo platform for tracking rankings, citations, and reviews. Pick LinkPatrol if you need wordpress plugin to find, fix, and monitor outbound links on your site.

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BrightLocal alternatives →

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Frequently asked

Is BrightLocal better than LinkPatrol?
It depends on your use case. BrightLocal is local seo platform for tracking rankings, citations, and reviews, while LinkPatrol is wordpress plugin to find, fix, and monitor outbound links on your site. See the comparison above for which fits your team.
What's the price difference between BrightLocal and LinkPatrol?
BrightLocal starts at $31/mo. LinkPatrol starts at $50/mo.
Can I migrate from BrightLocal to LinkPatrol?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.