Head-to-head
Brevo vs Smaily
Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.
Smaily
Simple email marketing and automation with a free plan up to 2,000 contacts
Price not listed
Visit SmailyAt a glance
| Brevo | Smaily | |
|---|---|---|
| Tagline | Email, SMS, WhatsApp marketing, automation and CRM in one platform | Simple email marketing and automation with a free plan up to 2,000 contacts |
| Pricing model | Freemium | Freemium |
| Starts at | Free | Not listed |
| Founded | — | — |
| AI-native | ||
| Categories | SMS & Push, Email Marketing, CRM | Email Marketing, Landing Pages, Automation |
| Vendor claimed |
Quick take
Pick Brevo if you need email, sms, whatsapp marketing, automation and crm in one platform. Pick Smaily if you need simple email marketing and automation with a free plan up to 2,000 contacts.
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Frequently asked
- Is Brevo better than Smaily?
- It depends on your use case. Brevo is email, sms, whatsapp marketing, automation and crm in one platform, while Smaily is simple email marketing and automation with a free plan up to 2,000 contacts. See the comparison above for which fits your team.
- What's the price difference between Brevo and Smaily?
- Brevo is free. Smaily doesn't publish its pricing.
- Can I migrate from Brevo to Smaily?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.