Pick Brand24 if you want to see exactly what you'll pay and start monitoring today. It publishes every tier, offers a 14-day trial with no credit card, and scales by keywords and mention volume. Pick Mention if you want a single company-wide plan with advanced Boolean queries, review-site coverage and white-label reporting, and you don't mind getting the price through a demo.
Pick Brand24 if
- You want published prices and a trial you can start without talking to sales.
- You track a few brand and competitor keywords and want to grow plan by plan.
- AI features such as sentiment, topic and event detection matter to you.
- You want to cancel anytime with no commitment.
Pick Mention if
- You need complex Boolean queries. Its advanced alerts allow up to 2,000 characters.
- Monitoring review sites is a priority alongside social and web.
- You're an agency or team that wants white-label reports and multi-user roles.
- You'd rather have onboarding, an account manager and one tailored plan than pick a tier.
How they differ
Pricing. As of November 2026, Brand24's Individual plan is $199 per month billed yearly, or $249 monthly. It covers 3 keywords, 2,000 mentions a month and one user, updated every 12 hours. Team is $299 per month yearly, or $349 monthly, for 7 keywords, 10,000 mentions, unlimited users and hourly updates. API access costs extra. Mention shows one Company plan without a visible price. Its pricing page directs you to a demo and says yearly billing gets two months free.
Core strength. Brand24 is a self-serve listening tool with clear limits per tier and AI analysis, including sentiment on every plan and AI insights from Pro. Mention is a monitoring platform sold as one full-featured plan, with Boolean search, sentiment, share of voice, competitor benchmarking, Slack and Zapier integrations and API access.
Where each falls short. Brand24's entry plans are tight. Three keywords and 12-hour updates don't go far, and real-time updates start on Pro at $399 per month billed yearly. Mention's lack of a public price makes it hard to budget or compare, and some features are sold as paid add-ons on top of the Company plan.
| Brand24 | Mention | |
|---|---|---|
| Published prices | Yes, from $199/mo yearly | No, demo required |
| Plans | Five tiers | One Company plan |
| Trial | 14 days, no card | Free trial offered |
| Billing | Monthly or yearly | Monthly or yearly |