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Head-to-head

Bitly vs Programmai

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Bitly logo
Bitly

Short links and QR codes with click and scan analytics

From $10/mo
Visit Bitly
Programmai logo
Programmai

Predictive audiences built from first-party data for e-commerce ad channels

AIFrom $1,270/mo
Visit Programmai

At a glance

 BitlyProgrammai
TaglineShort links and QR codes with click and scan analyticsPredictive audiences built from first-party data for e-commerce ad channels
Pricing modelFreemiumPaid
Starts at$10/mo$1,270/mo
Founded——
AI-native
CategoriesLead Gen & ABM, AnalyticsProgrammatic & Ad Tech, Paid Ads, Analytics
Vendor claimed

Quick take

Pick Bitly if you need short links and qr codes with click and scan analytics. Pick Programmai if you need predictive audiences built from first-party data for e-commerce ad channels.

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Frequently asked

Is Bitly better than Programmai?
It depends on your use case. Bitly is short links and qr codes with click and scan analytics, while Programmai is predictive audiences built from first-party data for e-commerce ad channels. See the comparison above for which fits your team.
What's the price difference between Bitly and Programmai?
Bitly starts at $10/mo. Programmai starts at $1,270/mo.
Can I migrate from Bitly to Programmai?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.