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Head-to-head

Bitly vs EasyInsights

Two leading lead gen & abm / analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Bitly logo
Bitly

Short links and QR codes with click and scan analytics

From $10/mo
Visit Bitly
EasyInsights logo
EasyInsights

First-party data activation platform for multi-step paid marketing funnels

From $28,000/mo
Visit EasyInsights

At a glance

 BitlyEasyInsights
TaglineShort links and QR codes with click and scan analyticsFirst-party data activation platform for multi-step paid marketing funnels
Pricing modelFreemiumPaid
Starts at$10/mo$28,000/mo
Founded——
AI-native
CategoriesLead Gen & ABM, AnalyticsLead Gen & ABM, Paid Ads, Analytics
Vendor claimed

Quick take

Pick Bitly if you need short links and qr codes with click and scan analytics. Pick EasyInsights if you need first-party data activation platform for multi-step paid marketing funnels.

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Frequently asked

Is Bitly better than EasyInsights?
It depends on your use case. Bitly is short links and qr codes with click and scan analytics, while EasyInsights is first-party data activation platform for multi-step paid marketing funnels. See the comparison above for which fits your team.
What's the price difference between Bitly and EasyInsights?
Bitly starts at $10/mo. EasyInsights starts at $28,000/mo.
Can I migrate from Bitly to EasyInsights?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.