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Head-to-head

Bitly vs Countly

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Bitly logo
Bitly

Short links and QR codes with click and scan analytics

From $10/mo
Visit Bitly
Countly logo
Countly

Private product analytics, engagement and AI, self-hostable

From $175/mo
Visit Countly

At a glance

 BitlyCountly
TaglineShort links and QR codes with click and scan analyticsPrivate product analytics, engagement and AI, self-hostable
Pricing modelFreemiumPaid
Starts at$10/mo$175/mo
Founded——
AI-native
CategoriesLead Gen & ABM, AnalyticsAnalytics, Automation, CRO & Testing
Vendor claimed

Quick take

Pick Bitly if you need short links and qr codes with click and scan analytics. Pick Countly if you need private product analytics, engagement and ai, self-hostable.

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Frequently asked

Is Bitly better than Countly?
It depends on your use case. Bitly is short links and qr codes with click and scan analytics, while Countly is private product analytics, engagement and ai, self-hostable. See the comparison above for which fits your team.
What's the price difference between Bitly and Countly?
Bitly starts at $10/mo. Countly starts at $175/mo.
Can I migrate from Bitly to Countly?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.