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Beatgrid vs Statcounter

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Beatgrid logo
Beatgrid

Single-source cross-media measurement across TV, CTV, online video, audio and OOH

Custom pricing
Visit Beatgrid
Statcounter logo
Statcounter

Web analytics with session replay, heatmaps, and live visitor feeds

Free
Visit Statcounter

At a glance

 BeatgridStatcounter
TaglineSingle-source cross-media measurement across TV, CTV, online video, audio and OOHWeb analytics with session replay, heatmaps, and live visitor feeds
Pricing modelEnterpriseFreemium
Starts atCustomFree
Founded——
AI-native
CategoriesProgrammatic & Ad Tech, Paid Ads, AnalyticsAnalytics, CRO & Testing
Vendor claimed

Quick take

Pick Beatgrid if you need single-source cross-media measurement across tv, ctv, online video, audio and ooh. Pick Statcounter if you need web analytics with session replay, heatmaps, and live visitor feeds.

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Frequently asked

Is Beatgrid better than Statcounter?
It depends on your use case. Beatgrid is single-source cross-media measurement across tv, ctv, online video, audio and ooh, while Statcounter is web analytics with session replay, heatmaps, and live visitor feeds. See the comparison above for which fits your team.
What's the price difference between Beatgrid and Statcounter?
Beatgrid uses custom pricing. Statcounter is free.
Can I migrate from Beatgrid to Statcounter?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.
Beatgrid vs Statcounter in 2026 — pricing, features, verdict | MartechHunt