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Head-to-head

Beatgrid vs Hotjar

Two leading analytics tools, compared on pricing, features, and editorial fit. Updated for 2026.

Beatgrid logo
Beatgrid

Single-source cross-media measurement across TV, CTV, online video, audio and OOH

Custom pricing
Visit Beatgrid
Hotjar logo
Hotjar

See how visitors really use your site.

Free
Visit Hotjar

At a glance

 BeatgridHotjar
TaglineSingle-source cross-media measurement across TV, CTV, online video, audio and OOHSee how visitors really use your site.
Pricing modelEnterpriseFreemium
Starts atCustomFree
Founded—2014
AI-native
CategoriesProgrammatic & Ad Tech, Paid Ads, AnalyticsAnalytics, Landing Pages
Vendor claimed

Quick take

Pick Beatgrid if you need single-source cross-media measurement across tv, ctv, online video, audio and ooh. Pick Hotjar if you need see how visitors really use your site.

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Frequently asked

Is Beatgrid better than Hotjar?
It depends on your use case. Beatgrid is single-source cross-media measurement across tv, ctv, online video, audio and ooh, while Hotjar is see how visitors really use your site. See the comparison above for which fits your team.
What's the price difference between Beatgrid and Hotjar?
Beatgrid uses custom pricing. Hotjar is free.
Can I migrate from Beatgrid to Hotjar?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.