Head-to-head
B12 vs Squarespace
Two leading websites & cms tools, compared on pricing, features, and editorial fit. Updated for 2026.
At a glance
| B12 | Squarespace | |
|---|---|---|
| Tagline | AI website builder for sites, stores, and web apps | Website builder with templates, ecommerce, and marketing tools |
| Pricing model | Freemium | Freemium |
| Starts at | Free | Free |
| Founded | — | — |
| AI-native | ||
| Categories | AI Writing & Content, Websites & CMS | Ecommerce Platforms, Email Marketing, Websites & CMS |
| Vendor claimed |
Quick take
Pick B12 if you need ai website builder for sites, stores, and web apps. Pick Squarespace if you need website builder with templates, ecommerce, and marketing tools.
Browse more
B12 alternatives →
Browse more
Squarespace alternatives →
Frequently asked
- Is B12 better than Squarespace?
- It depends on your use case. B12 is ai website builder for sites, stores, and web apps, while Squarespace is website builder with templates, ecommerce, and marketing tools. See the comparison above for which fits your team.
- What's the price difference between B12 and Squarespace?
- B12 starts at Free. Squarespace starts at Free.
- Can I migrate from B12 to Squarespace?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.