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Head-to-head

Apptivo vs HubSpot

Two leading crm tools, compared on pricing, features, and editorial fit. Updated for 2026.

Apptivo logo
Apptivo

Business management suite with CRM, help desk, field service, and campaigns

From $20/mo
Visit Apptivo
HubSpot logo
HubSpot

The all-in-one marketing platform.

From Free
Visit HubSpot

At a glance

 ApptivoHubSpot
TaglineBusiness management suite with CRM, help desk, field service, and campaignsThe all-in-one marketing platform.
Pricing modelPaidFreemium
Starts at$20/moFree
Founded—2006
AI-native
CategoriesMarketing Project Management, CRM, Customer SupportSales Engagement, Email Marketing, CRM, Automation
Vendor claimed

Quick take

Pick Apptivo if you need business management suite with crm, help desk, field service, and campaigns. Pick HubSpot if you need the all-in-one marketing platform.

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Apptivo alternatives →

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Frequently asked

Is Apptivo better than HubSpot?
It depends on your use case. Apptivo is business management suite with crm, help desk, field service, and campaigns, while HubSpot is the all-in-one marketing platform. See the comparison above for which fits your team.
What's the price difference between Apptivo and HubSpot?
Apptivo starts at $20/mo. HubSpot starts at Free.
Can I migrate from Apptivo to HubSpot?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.
Apptivo vs HubSpot in 2026 — pricing, features, verdict | MartechHunt