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Head-to-head

AddEvent vs HubSpot

Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.

AddEvent logo
AddEvent

Add to Calendar buttons, RSVP forms, and subscription calendars for events

From $29/mo
Visit AddEvent
HubSpot logo
HubSpot

The all-in-one marketing platform.

From Free
Visit HubSpot

At a glance

 AddEventHubSpot
TaglineAdd to Calendar buttons, RSVP forms, and subscription calendars for eventsThe all-in-one marketing platform.
Pricing modelPaidFreemium
Starts at$29/moFree
Founded—2006
AI-native
CategoriesForms & Surveys, Email Marketing, Events & WebinarsSales Engagement, Email Marketing, CRM, Automation
Vendor claimed

Quick take

Pick AddEvent if you need add to calendar buttons, rsvp forms, and subscription calendars for events. Pick HubSpot if you need the all-in-one marketing platform.

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Frequently asked

Is AddEvent better than HubSpot?
It depends on your use case. AddEvent is add to calendar buttons, rsvp forms, and subscription calendars for events, while HubSpot is the all-in-one marketing platform. See the comparison above for which fits your team.
What's the price difference between AddEvent and HubSpot?
AddEvent starts at $29/mo. HubSpot starts at Free.
Can I migrate from AddEvent to HubSpot?
Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.