Head-to-head
Act-On vs Brevo
Two leading email marketing tools, compared on pricing, features, and editorial fit. Updated for 2026.
Act-On
Marketing automation platform for lifecycle engagement and revenue growth
From $900/mo
Visit Act-OnAt a glance
| Act-On | Brevo | |
|---|---|---|
| Tagline | Marketing automation platform for lifecycle engagement and revenue growth | Email, SMS, WhatsApp marketing, automation and CRM in one platform |
| Pricing model | Paid | Freemium |
| Starts at | $900/mo | Free |
| Founded | — | — |
| AI-native | ||
| Categories | Analytics, Email Marketing, Automation | SMS & Push, Email Marketing, CRM |
| Vendor claimed |
Quick take
Pick Act-On if you need marketing automation platform for lifecycle engagement and revenue growth. Pick Brevo if you need email, sms, whatsapp marketing, automation and crm in one platform.
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Frequently asked
- Is Act-On better than Brevo?
- It depends on your use case. Act-On is marketing automation platform for lifecycle engagement and revenue growth, while Brevo is email, sms, whatsapp marketing, automation and crm in one platform. See the comparison above for which fits your team.
- What's the price difference between Act-On and Brevo?
- Act-On starts at $900/mo. Brevo starts at Free.
- Can I migrate from Act-On to Brevo?
- Most tools in this category support data import via CSV. For complex migrations, both vendors offer onboarding assistance on higher-tier plans.