Analytics · For Small Business
Best analytics for small business in 2026
Our top analytics picks for small business, narrowed from the full directory. Tools that fit lean SMB workflows and budgets.
Google Analytics
Free web analytics from Google.
Bitly
Short links and QR codes with click and scan analytics
Statcounter
Web analytics with session replay, heatmaps, and live visitor feeds
Hotjar
See how visitors really use your site.
Plausible
Simple, privacy-friendly analytics.
Clicky
Real-time, privacy-friendly web analytics and Google Analytics alternative
etracker
Privacy-compliant web analytics, made and hosted in the EU
Databox
Agentic analytics platform for performance data, KPIs, and reporting
Short.io
URL shortener with custom domains, analytics, and QR codes
Fathom Analytics
Privacy-focused, cookieless website analytics and Google Analytics alternative
Supermetrics
Marketing data connectors, reporting, and AI campaign management
Geckoboard
Live KPI dashboards for team performance
DashThis
Automated marketing reporting dashboards for agencies and teams
ChartMogul
Subscription revenue analytics and CRM for SaaS teams
Baremetrics
Subscription analytics and revenue insights for subscription businesses
Opentracker
Visitor tracking that links marketing channels to orders and revenue
GoSquared
Real-time, privacy-focused website analytics
Replug
Link management platform with branded short links, bio pages and QR codes
WhatConverts
Lead tracking and reporting software for calls, forms, and chats
Maptive
Online mapping software for territory management, routing, and demographics
Pirsch
Privacy-friendly, cookie-free web analytics hosted in Germany
TWIPLA
Cookieless website analytics with AI recommendations on what to fix next
Cyfe
All-in-one business dashboard for KPIs across marketing, sales, and support data
Hitsteps
Real-time web analytics with visitor journeys, heatmaps, and live chat
ClickMagick
Ad tracking and conversion attribution for paid marketing campaigns